TrustyLend

TrustyLend Branding and Design

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Fast. Nimble.Trusty.

TrustyLend is a fast, nimble and progressive financial broker based in Sydney, Australia. They ‘fetch’ some of the best lending rates in the country, digging up more finance options and flexible terms than anywhere else.

Positive and trustworthy with a little cheek.

We were engaged by managing director Adam Stone to develop a new name, visual identity and positioning for their business. The new name gives TrustyLend a positioning and platform to lead the pack in an environment that currently has lost consumer trust. The brand and visual identity centers around a dynamic and clear cut messaging that can be worked across a range of marketing collateral whether it be business to business or business to consumer.

The outcome is a bright, colourful and engaging identity that leverages their personality and business practice.

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Project Overview

Visual Identity
Verbal and strategic theme
Stationery and Brochures
Website and Advertising
Marketing Collateral